At MWC 2023, I was responsible for the art direction of Deutsche Telekom’s exhibit »API-Racer,« where the corporate design, interface design, game design, and animation were all integrated into a dynamic, skill-based game. "API-Racer" gamified the concept of API technology, turning a complex technical topic into an interactive and engaging experience. Visitors were invited to navigate through an agility game that highlighted the possibilities of API-driven connectivity in a playful manner, demonstrating Telekom’s innovative approach to showcasing technical advancements in a user-friendly format.
At MWC 2023, I was responsible for the art direction of Deutsche Telekom’s exhibit »API-Racer,« where the corporate design, interface design, game design, and animation were all integrated into a dynamic, skill-based game. "API-Racer" gamified the concept of API technology, turning a complex technical topic into an interactive and engaging experience. Visitors were invited to navigate through an agility game that highlighted the possibilities of API-driven connectivity in a playful manner, demonstrating Telekom’s innovative approach to showcasing technical advancements in a user-friendly format.